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Happy Medium

Media Planner/Buyer

Media – Des Moines, Iowa
Department Media
Employment Type Full-Time

Happy Medium is a company comprised of creators, innovators, artists, storytellers, makers and leaders. While operating as a full-service interactive marketing firm, it also thrives on the development of its own cutting-edge products and technology. We implement the same strategies for our clients that we do for ourselves. Happy Medium has had repeat appearances on the Inc. 5000 list, awarded to the fastest growing companies in the United States. It has also been awarded Best Workplace for Young Professionals by the Greater Des Moines Partnership, Business with a Bright Future by the Business Record, Best Social Media Company and much more. Company culture is a priority to the agency which is demonstrated in the unique benefits, competitive pay and founding principles: Curiosity, Happiness, Integrity and Teamwork.

Happy Medium proudly supports an inclusive employee environment. We know that our clients are best supported when our teammates, regardless of race, gender, sexual orientation, age, religion or ability, are equally supported. We believe in opportunities for all. 

Job Description

Happy Medium is seeking a media buyer to identify the best mix of media channels to deliver an advertising message to a clients’ target audience. Using research data, they consider what is going to be the most effective within the budget allocated and give the client’s product or service maximum exposure. 

Position Summary

As a Media Planner/Buyer at Happy Medium, you will be responsible for the following:

Media Planning:

  • Propose, plan and implement holistic media plans
  • Assist in updating all media planning calendars
  • Maintain client advertising budget spreadsheets
  • Identify and recommend advertising opportunities for current clients
  • Research and learn new digital advertising methods and platforms including keeping up to date on social media, search and programmatic advertising
  • Manage strategy and direction of all new/incoming agency digital media clients including working on all digital proposals

Media Buying:

  • Plan and place all media, traditional and digital, across all agency clients
  • Assist in trafficking out all traditional media campaigns
  • Assist in quarterly and yearly avails process
  • Make and maintain good contacts with reps across all markets
  • Manage the implementation of SEM accounts and oversee their day to day optimization

Media Reporting, Analysis and Optimization:

  • Prepare and manage weekly and monthly client reporting
  • Assist in monthly invoice reconciliation
  • Analyze client data to ensure ad campaigns are optimized for optimal performance
  • Monitor day to day advertising performance
  • Evaluate the effectiveness of campaigns in order to inform future campaigns

Desired Skills

  • 1-3 years’ experience in a media buying role 
  • Client management and agency experience a plus 
  • Up to date with the latest trends and best practices in media
  • Certified or willing to get certified in Google Analytics and Google AdWords
  • Strong detail orientation with good organizational and time-management skills
  • Ability to implement on extremely tight deadlines
  • Critical thinking with the ability to understand and evaluate all relevant data and troubleshoot when necessary
  • Excellent interpersonal and communication skills, willingness to ask questions and have a thirst for knowledge
  • Ability to juggle and prioritize multiple projects in a timely manner 

Travel

Some (client location dependent) 

Benefits

  • Competitive pay 
  • Graduated unlimited PTO
  • Paid holidays
  • Health, Dental and Vision Insurance Plans 
  • Flexible work schedule 
  • Free onsite parking 
  • 100% paid parental leave (including mothers, fathers and adoptive parents)
  • Dependent care reimbursement
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  • Location
    Des Moines, Iowa
  • Department
    Media
  • Employment Type
    Full-Time
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